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How to Build a Team of “A” Players

You really can’t do it all alone. No small business becomes a big business with a single person at the wheel. It takes a team of experts to scale your efforts. The problem is, building that team brings its own stress. How can you know who to trust? Where will you find the time to train? What if you can’t afford to outsource? These and other questions are what prevent entrepreneurs just like you from turning a good business idea into a 6- or even 7-figure empire. Here’s what to do about it. Know Your Personal Work Style & Preferences Not everyone works in a similar style. Some people love to touch base by phone, while others prefer email. Some people require lots of direction and step-by-step guidance, others work better when they can figure it out on their own. No way is right or wrong, but if you’re a phone person and you hire an email lover, there’s going to be conflict. Look for team members who are a fit with your preferred work style, and you’ll be…

Featured Podcast – Overcoming Mediocrity

Overcoming Mediocrity with Christie Ruffino is today's featured podcast

Overcoming Mediocrity is a podcast for success-driven women who want to empower their thoughts, design their dream businesses, and build beautiful lives that are aligned with their destinies—hosted by Bestselling Author and Business Strategist Christie Ruffino. This show is for every woman on the edge of change who’s ready to rise up, overcome mediocrity, reinvent herself, elevate her thinking, and transform her life.

Each episode features today's top influencers and entrepreneurs on the rise as they share empowering stories and ninja tips meant to become the FUEL that will ignite a positive change in YOUR life and the lives of others.

Our guests didn’t simply coast through life, they didn't let difficult situations stop them; they set big goals, kept their eyes on the prize and they’re joining us tod…

Featured Podcast – The Drop in CEO

Inspire your team. Elevate your people. Transform your organization from within. The most common problem business leaders face is being able to identify a problem before it ripples into the entire organization. As the Drop in CEO I help businesses get to the root of the issue and use 15+ years of proven executive leadership strategies to fix the problem and make way for a brighter future. Join Deborah Coviello, each week as she connects you with CEO’s and industry leaders who are doing the work of transforming their businesses from the inside out. Learn how to be an inspirational leader, take control of your career, and build a strong foundation of purpose. What if the secret ingredient to your company’s success is you? Inspirational leadership starts with acknowledging that people are the most important asset in your company. Learn how to identify strengths within others and elevate them to the next level of success. Learn more and listen on Apple Podcasts

Direct Marketing with Postcards or Sales Letters

A mistake that a lot of online marketers make is ignoring the potential of offline marketing. It used to be that direct mail marketing with postcards or sales letters was the go-to way to market. Then online marketing took off and many businesses left behind offline marketing opportunities - and they're missing out. But even if you decide that you want to use one of these forms of marketing, there can be a debate over which form of advertising is the better one to use. The answer is simple. The one that you choose depends on the business advertising needs. If your pitch is short, you won't need a lot of copy, so using a postcard is feasible and it saves money over sending a sales letter. This is especially true if you use headline marketing. However, some people prefer to get a sales letter because they think it looks nicer. Plus, using a sales letter allows you to add a responder. You can't do that with a postcard. People have become savvier about certain types of …

Presentations Come in All Shapes and Sizes

There is more than one type of presentation that can be given to an audience. The purpose of each might be different, with the main goal being to influence the audience in some way. Below are some tips on how to get it right, as well as a list of some of the common types of presentations you might be asked to participate in throughout your life. Some you may have already tackled. Getting It Right Presentations are a way of communicating information to others. The best way to approach these presentations is to plan for them. As soon as you accept the challenge, preparation begins. Regardless of the type of talk, here are a few things to keep in mind. * Length of time – This dictates how much detail will be included. * Topic – If you choose your own, make sure that you get information on the target audience. If you are given one, research it thoroughly for important facts to include. * Outline – Plan what will be included in the presentation so you stay on topic. …

Featured Podcast – Cultivating H.E.R. Space

This week's featured podcast is Cultivating H.E.R. Space: Uplifting Conversations for the Black Woman Terri Lomax & Dr. Dominique Broussard In a world where black women are often underrepresented and misunderstood, we need more safe spaces to just… be. Every Friday, join Dr. Dom, a college professor and psychologist, and Terri Lomax, a techie and motivational speaker, as they initiate authentic conversations on everything from fibroids to fake friends. If you’re a Black woman looking for an extra dose of inspiration on the go, pull up a seat and join us on the Cultivating H.E.R. (Healing, Empowerment, Resilience) Space podcast. Learn more and listen on Apple Podcasts

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How to Build a Team of “A” Players You really can’t do it all alone. No small business becomes a big business with a single person at the wheel. It takes a team of experts to scale your efforts. The problem is, building that team brings its own stress. How can you know who to trust? Where will you find the time to […] […]	Presentations Come in All Shapes and Sizes There is more than one type of presentation that can be given to an audience. The purpose of each might be different, with the main goal being to influence the audience in some way. Below are some tips on how to get it right, as well as a list of some of the common types […] […]	Show Her the Money! Is there really free money for my small business? This is the question many women entrepreneurs ask themselves when starting their businesses and when they need capital to expand or revamp their growing companies. Are you a female entrepreneur in need of a small business or business grant? Are you in need of free money […] […]
Finding Positive Role Models For A Better You Having a positive role model makes a big difference in your general outlook on life. It doesn’t matter who it is, or whether it’s one person or several. The important thing is they motivate and inspire you to do better. The value of finding positive role models for a better you is much more than […] […]	Top Questions to Ask before Launching Your Own Business If you have decided to launch a business, you have made a very courageous choice. There are many things you need to know before launching a new business. There is inventory to take into consideration, initial start-up cost and upkeep, hiring employees, sales, marketing…and the list goes on extensively. Here are some top questions you […] […]	WHY BEING REALISTIC HOLDS YOU BACK If you want to be certain that you will never face a challenge or find yourself in a difficult bind, then it is very important to have tame and realistic goals. Goals that you know you can achieve with minimal effort and hardship. However, if you want to have any degree of excitement and experience […] […]